Dick Van Patten’s Natural Balance

Pacoima, CA (PRWEB) March 9, 2011

Natural Balance Pet Foods, Inc. is expanding its cat product line with three meaty treat formulas. All have a unique hexagon shape to enhance palatabilityand only one calorie per treat.Launching this spring, Natural Balance Perfect Bites cat treats feature premium varietiessuch as rabbit, chicken or salmonfor a healthy, guilt-free delicious snack.

Retail sales of cat treats continue to rise in the United States, said Heather Govea, Senior Vice President of Independent Sales and Corporate Marketing at Natural Balance.This year we are focusing on growing our cat line to give customers more ways to spoil their petwith products that are not only tasty, but healthy as well.

According to the American Pet Products Association's 2009/2010 National Pet Owners Survey, there are 93.6 million cats compared to 77.5 million dogs in the United States. Natural Balance Perfect Bites were developed to pursue this key driver of pet industry growth.

The new cat treats do not contain corn, soy, wheat, artificial flavors or colors.

Natural BalancePerfect Bites are for kittens to adults and are available in the following varieties: